We just stayed one night for a cross-border shopping trip. While Watertown isn't the most exciting place to be, it was much cheaper than nearby Syracuse and they had all the things we needed for this trip. The hotel was clean, easy to find, comfy bed, friendly staff. Free parking is always nice.
We opted to walk to dinner, since we were consuming alcohol. I guess no one else does that, as the sidewalks were fragmented and it was not a pedestrian friendly area at all.