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All properties in London, England, United Kingdom
All properties in London, England, United Kingdom

Assembly Hotel London

3,5-star3,5 stars
27 - 31 Charing Cross Road, London, England, WC2H 0LS, United Kingdom

3.5-star hotel with bar/lounge, near The British Museum
  • Free WiFi
  • Collect nightsYou can collect™ Rewards nights here
From 336 reviews. TripAdvisor Traveller Rating.

TripAdvisor Traveller Rating

  • Ideal location and a nice modern room. The bathroom was very nice and the space was…Sep 9, 2019
  • Really convenient to theatre and London highlights. Super for an overnight stay. Great…Sep 7, 2019

Assembly Hotel London

from ZAR 2,183
  • Standard Double Room (Snug)
  • Standard Double Room
  • Superior Double Room (Nest)
  • Double Room without Windows

What’s around Assembly Hotel London

Top spots nearby

Recommended by this property

  • The British Museum (9-minute walk)
  • Coca-Cola London Eye (9-minute walk)
  • Big Ben (11-minute walk)
  • Buckingham Palace (12-minute walk)
  • St. Paul's Cathedral (18-minute walk)
  • Hyde Park (23-minute walk)
  • Tower of London (35-minute walk)
  • London Stadium (5,2 mi / 8,4 km)
  • O2 Arena (5,7 mi / 9,1 km)
  • Wembley Stadium (7,3 mi / 11,8 km)

Getting around

  • London (LCY-London City) - 20 min drive
  • London (LHR-Heathrow) - 42 min drive
  • London (LTN-Luton) - 43 min drive
  • London (SEN-Southend) - 57 min drive
  • London (STN-Stansted) - 67 min drive
  • London (LGW-Gatwick) - 96 min drive
  • London Charing Cross Station - 5 min walk
  • London Waterloo Station - 19 min walk
  • London Waterloo East Station - 21 min walk
  • Leicester Square Underground Station - 1 min walk
  • Charing Cross Underground Station - 4 min walk
  • Covent Garden Underground Station - 5 min walk

At a glance

Key facts

Hotel size

  • This hotel has 121 rooms


  • Check-in time 3:00 PM-1 AM
  • Check-out time is 11 AM

Required at check-in

  • Credit card deposit required

  • Government-issued photo ID required

  • Minimum check-in age is 18

Travelling with others


  • Pets not allowed


  • Free WiFi in public areas

  • Free WiFi in rooms



  • No parking

Payment types at the property

Other information

  • Smoke-free property
* See small print for additional details or extra charges

In the hotel

Food and drink
  • Continental breakfast daily (surcharge)
  • Bar/lounge
  • 24-hour front desk
  • Luggage storage
  • Elevator

In the room

Home comforts
  • Air conditioning
Freshen up
  • Private bathroom
  • Shower only
  • Free toiletries
  • Hair dryer
Stay connected
  • Free WiFi
  • Daily housekeeping

Assembly Hotel London’s small print

Also known as

  • Assembly Hotel
  • Assembly London
  • Assembly Hotel London England
  • Assembly Hotel London Hotel
  • Assembly Hotel London London
  • Assembly Hotel London Hotel London


This property only accepts debit or credit cards for all onsite payments. Cash is not accepted.

Optional extras

Continental breakfast is offered for an extra charge of GBP 15 for adults and GBP 15 for children (approximately)

We have included all charges provided to us by this property. However, charges can vary, for example, based on length of stay or the unit you book.

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Recent reviews

Fabulous 8,8 From 1 208 reviews

Good 6,0
A few teething problems
Sorry to do this but yes you have done a good refit but it was not finished so had protection on floors and when taken up after contractors left the floor needed cleaning. The doors to the other rooms on our 1st floor were banging on closure to much as to keep us awake. Maybe put soft closures on doors so they don't have to slam shut. I know we are near the tube station but you could ( even though the double glazing was adequate for traffic) hear the tube.
Paul, gb1 night trip
Fair 4,0
Decent room and location, won't stay again
The room was nice and in a good location. The room was a bit small, but normal for Europe. However, we were there during a heat wave and the air conditioning did not work, and they didn't have any fans and the windows don't open. So, sleeping was nearly impossible due to the heat. Also, they didn't have any soap and when we got our own, the maid threw it away the next day.
Thomas, us4 night trip
Exceptional 10,0
loved this place! spent 1 night and wished i just stayed here the week i was in london. convenient to EVERYTHING. 11/10, would recommend.
us1 night trip
Exceptional 10,0
Great experience!
in4 night family trip
Exceptional 10,0
Location, Location, Location
This hotel is in the heart of action, most attractions are walking distance away. The staff are super friendly and went well beyond the expected level of service to keep us satisfied. We were upgraded and the room had a fantastic city view of Big Ben, London Eye and the Chard. The room came with a balcony the the view was to die for. Only complain will be that room did not have any chair or anywhere else to sit other than the bed.
Samuel Vijay, us3 night trip

Assembly Hotel London

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